Client Story

Dormu - Sleep Redefined    

Asia’s fastest growing weighted blanket brand.

Work

  • Website Design
  • Shopify
  • Development
  • SEO
  • Analytics
  • Support

New User Experience

  • Shopify
  • Development
  • Content

One of our first initiatives was to create a new and improved DORMU user experience. The goal was to create a strong user experience, using Shopify as platform, leveraging best-converting checkout on the internet. Within Shopify we were able to minimize the need for most of the custom components and development, which allowed features to be implemented with reduced time and cost. 

SEO and Performance Marketing

  • SEO
  • Analytics
  • Support

  • % Increase in website visitors in 10 months. 
  • % Increase in organic traffic in the website.
  • Page 1 keyphareses on Google Hong Kong.

Increased overall revenue by 392% within 10 months

How we got here 

  • High-quality content
  • Keywords Analysis
  • Competitor Analysis 
  • On-Site SEO 
  • Off-Site SEO
  • Social Media
  • Google Ads

What’s Next? 

With a new online image , campaigns, and more, the foundation is now set for Dormu to reach the next stage of their growth and potential. Building on this momentum, FATDOG and Dromu look to amplify good sleep to the masses, identifying areas of opportunity and helping solidify DORMU as a household name the weighted blanket market.